EVERLANE /
RENEW
New York City, USA
2019
In celebration of the launch of Everlane’s latest collection made from recycled plastics, this 14-day pop up in the heart of SOHO invited everyone inside the process of the brand’s dedication to renewable and sustainable materials. The 3,000 square-foot space housed an eye-catching window installation of 5,000 discarded plastic water bottles and educational displays. A collection of outerwear made from 3 million discarded water bottles was available for try on and purchase. Workshops and talks also took place to further involve and educate every person who came through the space.
A collaboration with Imprint Projects LA
Scope: Spatial design and fixture design
